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"The team at GLL have shown that it is not only possible to combine private sector entrepreneurial flair with strong public sector commitment to deliver public benefit, it can also be highly successful!
GLL has taken a lead in showing how social enterprises can play a role in the delivery and reform of public services by combining enterprise, social purpose and customer focus to excellent effect." Patricia Hewitt, Secretary of State for Trade and Industry
GLL is an innovative charitable ’leisure trust’, with a social enterprise structure. We manage over 65 leisure centres within the M25 area in partnership with twelve London Boroughs, Epsom and Ewell Borough Council, Reading Borough Council, Bellingham Community Project, the London Playing Fields Foundation and the London Development Agency. As a Non Profit Distributing Organisation (NPDO) we re–invest any surpluses back into services.
Our Mission Statement ’We are committed to the provision of leisure and fitness facilities at affordable prices. It is our aim to ensure financial viability of GLL, meet our charitable objectives, increase employee participation, maintain and expand our services. We will endeavour to continually exceed our customers’ expectations’
Our Partners GLL believes in partnership working and the benefits this brings to both the delivery of leisure centres and the wider social agenda, these are our local authority partners:
Quality and Awards
GLL has always invited scrutiny of its service and quality.
This is reflected in the range of recognition we have received:
National Social Enterprise of the year award in 2005 National Chartermark for service quality – 3 times Investors In People – 4 Times Quest leisure quality award across a growing number of centres. National Training Awards for our Recreation Academy and Graduate Training Scheme. Number 1 ranked centre nationally in the independent Institute of Leisure and Amenity Management (ILAM) quality audits
GLL is a dynamic and innovative organisation with long term ambitions:
To be at the forefront of London’s Olympic preparation and legacy requirements
To be the operator of the Olympic Aquatic Centre
To develop pan London initiatives that promote a cohesive approach to sport, leisure and its cross cutting benefits
To introduce the Amateur Swimming Association’s National Teaching Plan as our learn to swim programme
To ensure that we continue to deliver a socially responsive and financially viable business